WordPress makes it easy to segregate your wholesale customers with custom wholesale roles – create a many as you need! Great for different commitment levels, geographic segregation & more.
Restrict product visibility to specific wholesale user roles so they can only be viewed by users that have the specified role. This is handy for creating wholesale only products.
Hide all products that don’t have a wholesale price set from your wholesale customers. Also hides individual variations that don’t have a wholesale price defined, but shows the variations that do.
Display special messages or custom content that are only available for wholesale users.
Set wholesale pricing globally across your store by using a percentage discount instead of setting prices per product.